On April 6-8, 2021, 2021 International Baby Products & Toys Expo (Guangzhou) (IBTE) was opened in China Import and Export Fair. IBTE attracted a great number of excellent exhibitors from all over the world and numerous visitors, and gathered a variety of products from different brands. The site was crowded and busy.

As one of events indicating the development trend of baby & children industry and also a large international expo, IBTE gathered the professional giants, brand owners and authoritative media of infant & mom industry worldwide. In particular, Import Division of International trade department participated in the fair by the organic product series for infant & children of the cooperative brand SoMaMa. The booth drew exclusive attention of visitors by its high quality products and simple and fresh exhibition hall. Its package activities launched for the exhibition also attracted widespread concerns of the visitors on site.

Since its establishment, SoMaMa has been exploring the development trend of organic agriculture and has obtained 6 organic brand formula patents, 10 copyright and packaging design patents. With a strong focus on supplying consumers with healthy and safe food with no “gene modification, growth hormone and pesticide residual”, it has launched organic products for infant & children, which have been well received in domestic market. It attracted the attentions of different parties highly in the exhibition.

We participated in the IBTE with the colorful multi-style series canned organic noodles, organic sesame mixed rice ingredients and organic auxiliary oil series launched by SoMaMa this year. The three series, together with the rest products in different styles, brought magnificent effect and draw high attentions of traders upon their debut. The exhibition was quite bustling. We received the inquiry from many professional traders. During the exhibition, we received more than 80 customers with 10 interested customers with favorable exhibition effect.